AIRTEL Current Recruitment: Team Lead, Retentions

 
Job Title: TEAM LEAD, RETENTIONS
Job Code: 5010
Job Purpose
To drive, monitor, deliver the prepaid revenue earning customer base targets for the business by maximizing customer retentions and leveraging all consumer insights for increasing customer life cycle on network.



KEY ACCOUNTABILITIES
Expected End Results (“WHAT”)

SUPPORTING ACTIVITIES (“HOW”)
Deliver Prepaid REC Base

-Managing the active prepaid subscriber base with the objective of enhancing the customer life on network;

-Managing the various customer ages on network buckets so as to minimize flow of customers into the inactive bucket;

-Drive wins backs from the inactive base;

-Improve new customer gross additions to revenue earning customer conversions by monitoring and controlling the quality of gross ads;

-Special focus on retention of high value prepaid subscribers.

Product Management
-Develop and launch retention products, programs and processes based on consumer behavior analytics and insights which help to minimize REC loss ,  maximize REC winbacks , increase AAON of the customer Across different consumer segments;

-Effective liasoning across BI, Finance, IT, Network, CSD , regulatory to launch and track new initiatives.

Analysis and Review
-Build MIS data systems to enable tracking and review of all key REC impacting / driving/ enhancing indicators;

-Periodical review and course correction to correct/ resolve/ leverage opportunities for REC growth within the prepaid base.

Build a Capable, Motivated and High Performance Team
-Recruit the right talent in consultation with function head, as per defined recruitment guidelines;

-Develop and motivate team members through structured training and on the job coaching;

-Establish performance expectations and regularly review individual performance;

-Recommend appropriate rewards and recognition.

Dimensions
Financial Dimensions
REC base absolute nos.
% REC base to total system base
REC net ads
System Churn %, Value churn %
HNI REC loss/ HNI churn
REC win back %
REC loss %

Other Dimensions
No. of direct reports: 1
Total Staff Strength:+/- 1
Subscriber base 16M plus

Skills & Knowledge
Educational Qualifications & Functional / Technical Skills
-Bachelors in Computer Science or Engineering or Masters in Computer Applications;

-Masters in Business Administration would be preferred additional qualification MBA in Marketing or Postgraduate degree with specialization in Marketing;

-Relevant Experience (Type of experience and minimum number of years)
10 years of work experience work Experience with at least 6 years of relevant experience in Telecom. Of these, at least 4 years should be in telecom prepaid marketing, a minimum of 3 years in Management role with having direct on co. roll repartees;

-Sound understanding of prepaid customer life cycle management/ retention processes;

-Extensive knowledge of prepaid telecom workflows to ensure effective development of financial and product business cases, review and management of customer life cycle and retentions;

-Understanding and experience in Telecom consumer analytics and how to apply the same in product/ process/ program development;

-Other requirements (Behavioural etc.).;

-Strong analytical skills able to draw conclusions from data, management information and trends;

-Ability to respond to unstructured business situations with a clear analysis, strategy and action planning;

-Assertive and clarity of thought;

-High levels of commitment;

-Entrepreneurial & Business acumen;

-Innovation;

-Strong technical aptitude & IT savvy;

-Strong communication skills: written and oral;

-Good interpersonal skills and ability to work with cross functional teams;

-Teamwork & Collaboration with stakeholder;

-Project Management Skills;

-Inductive Reasoning & Fluency of Ideas;

-Highly Result Oriented believes in teamwork;

-Customer centric approach.

Click here to Apply